Privacy Policy
Last Updated: May 13, 2025
1. Introduction
Welcome to Forged Fitness Equipment (“we,” “our,” or “us”). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website (forgedfitnessequipment.com) and services.
2. Information We Collect
a) Personal Information:
- Name
- Email address
- Phone number
- Physical address
- Pickup scheduling preferences
- Payment information
- Purchase history
b) Website Usage Information:
- Browser type
- IP address
- Pages visited
- Device information
- Facebook Pixel data
- WordPress analytics data
- Cookies and similar technologies
3. How We Use Your Information
- Processing your orders
- Coordinating warehouse pickups
- Communicating about your purchase
- Sending pickup confirmations and reminders
- Improving our website and services
- Analytics and website performance optimization
- Ensuring continued customer success
4. Technical Data Collection
a) Facebook Pixel:
- Tracks website conversions
- Helps measure advertising effectiveness
- Enables targeted advertising capabilities
b) WordPress Tools:
- Essential cookies for website functionality
- Login session management
- User preference storage
c) WooPayments:
- Secure payment processing
- Transaction management
5. Information Sharing
- Payment processors to complete transactions
- Analytics providers
- Legal authorities when required by law
We do NOT sell your personal information to third parties.
6. Data Security
We implement appropriate security measures to protect your information. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain customer information indefinitely to:
- Maintain accurate business records
- Provide continued customer support
- Comply with legal obligations
- Analyze business performance
8. Your Rights
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Opt-out of marketing communications
- Manage cookie preferences
9. Marketing Communications
By making a purchase, you are automatically opted-in to receive communications from us. You can opt-out at any time through our website or unsubscribe links in our emails.
10. Business Operations
Our physical location:
- Address: 43000 W 9 Mile Rd #304, Novi, MI 48375
- Hours: Monday–Saturday: 10am–7pm | Sunday: 10am–4pm
- Phone: (248) 809-0552
11. Children’s Privacy
Our website and services are not intended for children under 13. We do not knowingly collect information from children under 13.
12. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of any material changes by posting the new policy on our website.
13. Contact Us
For privacy-related inquiries, contact us through our contact page or call (248) 809-0552.
14. California Residents
If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA). Contact us for more information about these rights.
14. SMS Communications & Mobile Consent
If you provide your phone number through our website forms and actively check the consent box to receive SMS communications, JOHNSON ENTREPRENEURIAL VENTURES LLC dba Forged Fitness Equipment may send you transactional messages related to your appointments, installations, service updates, and order notifications.
SMS consent is not a condition of purchase.
Message frequency varies based on your interactions with our business. Message and data rates may apply.
You may opt out of SMS communications at any time by replying STOP to any message. For assistance, reply HELP or contact us at (248) 809-0552.
We do not sell, rent, or share your mobile phone number or SMS consent information with third parties for their marketing purposes. Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.